A company’s memory is typically very short. That’s why you need to build a team of documentarians.
Slack messages drift off the screen, emails get archived. But a company wiki lives on for people who join in one month, one year, one decade. It should be tablestakes to document your workflows, processes, and knowledge. Especially when it comes to product marketing. We touch so many areas of the organization, it’s essential to build a “culture of docs”. Whether it’s in Confluence, Notion, or something purpose built like Tettra… you need to document, document, document.