“Agent” is the most buzzy word in tech right now. That usually means it won’t age well. The term, not the idea. When marketing AI products or features. I think it’s ok to talk about things as an agent, but I wouldn’t name the whole product around that any more than I would call something “Blank AI”.

What are some other good words that normal people would recognize?

  • Assistant
  • Sidekick
  • Copilot (although Microsoft really ran with this)

What are other words like this you’ve seen?