Have an Apple Watch? Get Sleep++ and wear it while you sleep. (Charge while getting ready.) You will improve your sleep habits (performance) over time just by awareness of your trends alone.
When this client stopped focusing on a hands-off chatbots only approach and increased the level of care when speaking with people on their website, their goal conversion rate and time on site (shown here from google analytics) overall on the site increased 2X.
Within 6 months, many Enterprise/Business SAAS apps will have native iPad and Mac apps. Within 12 months, those company’s web apps will start to be considered burdensome and slow by users.
Successssss
I believe they call this Conversion Rate Optimization. #CRO
🤔 How much company business communication do you think gets done over iMessage or WhatsApp as opposed to email (or even @Slack)?
I found Drogon.
#gameofthrones
Well, I’m not halfway through my first article of the day and I can’t figure out how to X out your pop up, The New Yorker. So I am afraid for that reason, I must reject your offer, with no qualms!
This is shaping up to be a must-listen episode of The Knowledge Project.
Dear diary, Went to the Zoo tonight. Met an emu and a few giraffes. Hung with an 80’s hair band and I also saw a gator from a distance.
Behind every warning sign, there is a story. This one sounds like it was written by David Allan Coe.
(at the dealer service department in Fort Worth, TX.)
So many scary things in the world. But this is way up there… The president is clearly building an email marketing list of scorned people that actively declare extreme views… to whom he can segment by bias/emotion and call to action when he needs, out of public view.
“The tool, which is hosted on Typeform, asks users for screenshots and links of the offending content, and provides a text field where users can describe the enforcement actions taken against them. The user is also asked to choose between Facebook, Twitter, Instagram, Youtube or “other” as the platform where the offense took place. (Facebook and Google did not immediately respond to a request for comment.)
The tool also collects significant personal information from the user, and near the end invites users to opt into email newsletters from President Trump, “so we can update you without relying on platforms like Facebook and Twitter.” A separate question points users to an extensive user agreement, and makes clear that “you understand this form is for information gathering only.”“
➚ nothing new in the world
Wisdom in this post by @nickusborne.
“Most of the “new” copywriting and marketing techniques are little more than old techniques with fresh coats of paint.“
Read more: How to Keep Your Copywriting Skills Fresh - Copyblogger ➚
Mark Schaefer on your corporate progress ➚ Being normal is not a point of differentiation
Great stuff from the Schaef here. No one cares about your ability to not be terrible. As consumers, we expect that to be tablestakes.
“What we really want is to see you.
Come into our city. Show up in our meetings, in our neighborhoods, in our celebrations. Make a difference in a way that is tangible and believable.
Today, you can’t just promote your progress. Show us. Don’t be in our community. Be of our community.“
The Daily Scorecard.
A daily report on the inputs and outputs that lead to success.
I’m making some adjustments to what I’m tracking for my business and it got me thinking.
I need a personal scorecard too.
What inputs and outputs would you track?
I’ve been doing a lot more work from my iPad. Keyboard Shortcuts are the key. The biggest ones?
Cmd-tab to switch apps; space and shift-space to scroll down, and up respectively.
I will be overjoyed when micro.blog supports scrolling with space bar and some of the others.
Weston’s first viewing.
#perfectmovie
The new @WeWork Commerce in #FortWorth opened today and they did a great job. Overlooking Sundance Square, It’s nice to have the studio be downtown funkytown.
![mp-photo-alt[]=mp-photo-alt[]=](https://cdn.uploads.micro.blog/4198/2019/5839c825f4.jpg)
➚ Shane Parrish on How Our Brains Lie Because we love a good story
Our brains are stubborn…
“ Nobel Prize winning psychologist Daniel Kahneman offers an example of how our brains look for, and assume, causality:
“After spending a day exploring beautiful sights in the crowded streets of New York, Jane discovered that her wallet was missing.”
That’s all you get. No background on Jane, or any particulars about where she went. Kahneman presented this miniature story to his test subjects hidden among several other statements. When Kahneman later offered a surprise recall test, “the word pickpocket was more strongly associated with the story than the word sights, even though the latter was actually in the sentence while the former was not.” 1“
Read more on Farman Street: The Lies We Tell ➚